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Hey there!
I'm Effie Moss. It's lovely to e-meet you.
I’m a Fractional CMO and seasoned marketing leader with a deep love for the art and psychology of building businesses. For the past 25 years I’ve helped companies elevate their marketing, strengthen their brand and grow into their next chapter.
I partner with growth-minded founders and leadership teams to elevate their brand, accelerate growth and build the kind of marketing function that leads, rather than reacts.
If you are ready for your next chapter, I would love to explore working together 😊
Growing into your next chapter ...
For over two decades I’ve supported founders through pivotal moments of growth, transition and reinvention, helping them build marketing that feels aligned, commercially sound and future-ready
My work blends strategic leadership with a deep understanding of how businesses really grow.
I help founders clarify their vision, strengthen their positioning, elevate their marketing and build the structures that support sustainable expansion.
While I now operate primarily as a Fractional CMO, I still work closely with founders who value a calm, trusted partner, someone who brings clarity, direction and grounded leadership to their business.
Often it’s the things just outside our line of sight that hold the key to what’s next.
My One-to-One sessions create space for founders to pause, reflect and see the step they couldn’t see alone.
If you’re entering your next chapter and would like somebody to walk alongside you, I’d love to explore working together.
You came here to live a wonderful life
I like people!
4 years ago I decided I wanted to understand people at a deeper level, how to build aligned businesses, effective teams and deeper relationships.
Human Design, often called the Science of differentiation fell across my desk.
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I soon discovered that human design holds so much of the best of who we can be - a blueprint to live out the best possible version of our story.
"It’s much easier to be who you really are than who you think you should be"
Human Design teaches us that there isn't a one size fits all. We all have our own unique way of interacting with the world in order to live a full, happy and successful life.
And so when I am not busy being a mum, delivering fractional CMO services and coaching founders, I spend time helping people to understand their blueprint and how they can build a business that is in full alignment with who they are.
If you are curious please feel free to reach out and have a chat.
Effie Moss
Type: Projector
Personality: 4/6
Authority: Splenic
Given how much I love love business, the global product brand I built is still one of the achievements I am most proud of to this day and powers my work with founders across the world.
Work with me
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Fun Facts about me
I'd rather be
Grateful for
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Reading
My Family
Listening to
My Playlist
Watching
Bridgerton
My favourite book
My favourite saying
Surrender experiment
"Sift and sort"
I have been "entre-pre-neuring" since I was 8 years old - truly! I sold my first ever handmade friendship bracelets from my school desk, the one with the pop up lids - remember those ;)
Fast forward "a number of" years ...
I have launched my products on QVC, faced the dragons on Dragons Den in front of 12 million viewers, have trained 1000's of Independent business owners around the world, built the most amazing communities and am an avid human / business cheerleader.
About Me
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